Real Estate Website Marketing

Website Tips


These tips contain information written to assist you. Please select the report(s) that interest you and they will be emailed to you immediately.

Buyerlink
Questions & Ideas for Responding to Prospects Via Email
   Description: Remember, always try to remain positive and focus on what's in it for your prospect.
Call-to-Actions
Call-to-Actions for InstaCompare
   Description: Reasons you can give prospects to visit the InstaCompare enhancement on your website.
craigslist
Craigslist Ads
   Description: To avoid getting flagged or blocked, you should advertise several different listings and rotate.
Include HTML Hyperlinks in your Ad
   Description: ALWAYS include HTML hyperlinks pointing to your website.
Post on craigslist
   Description: Instructions on copying information in your Marketing Control Center to post on craigslist
Cost-Effective
Cost-Effective Online Advertising
   Description: If you are operating on a tight budget.
Email
How to Update/Forward Emails using Microsoft Outlook
Adding an Email Signature to Outlook
   Description: Be sure to include your web address on your automatic signature.
How to Set up a Mail Signature in AOL
   Description: Set up a Mail Signature in AOL
Follow Up Strategies
The right response
   Description: What Online Consumers Want from You
How do I?
Featured Promos
   Description: Learn how-to add Featured Promo(s) to your home page.
How do I Edit My Website Navigation?
   Description: With the navigation tool, you have the flexibility to reorder the pages on your website.
How do I add images in my pages?
   Description: Steps to adding photos to the pages of your website.
How do I approve a Link Exchange request?
   Description: Step-by-step instructions on how to approve a Link Exchange request in your MCC.
How do I configure a new email address in outlook express?
How do I export my leads to Top Producer?
   Description: Instructions on how to export your leads to Top Producer
How to Upload & Utilize Documents
How-To Save a Search as a Link in IHomeFinder
How-to Add a Subscriber/Setup New Basic Saved Search
   Description: Step-by-step instructions on how-to add a new subscriber in iHomefinder IDX.
Learn How to Update Your Automatic Responses
   Description: This automatic response email message is an important follow-up tool
Learn how to change your Listings Layout
   Description: There are several mapping options available for your listings. Request this tip to learn more.
Text Tutorial: Edit your Website Title
   Description: Step by step instructions on editing your website title.
For HAR:: How do I add a link to properties in HAR?
   Description: Step-by-step instructions on how to add a link to certain properties in HAR.
HTML Tutorial: Targets and Anchors as Links
   Description: Advanced editing for your web pages.
How do I Easily Change My Image Sizes?
   Description: How to Easily Change Your Image Sizes
How do I access my Stats?
   Description: Accessing your Stats is easy. Request this tip for detailed instructions.
How do I add or delete links in my Local Resources page?
   Description: Steps to adding or deleting links in your Local Resources page.
How do I change what a button reads on my website?
   Description: Step-by-step instructions on how to change what a button reads on your website.
How do I change/upload my company logo?
   Description: Whether you just purchased your website or changed brokerages, it's easy to change your company logo
How do I create and edit Free Reports and Tips?
   Description: Build client loyalty and deliver frequent, valuable content via email.
How do I customize content of specific pages on my website?
   Description: From the
How do I customize my Drip Email Marketing?
   Description: Instructions on how to update the drip email marketing emails your visitors receive.
How do I make a document/image/link pop into a new window?
   Description: Steps to creating a new window for a document/image/link.
How do I resize photos in IrfanView?
   Description: Steps to resize photos in IrfanView
Post a Flyer Ad on Craigslist
   Description: How-to post a flyer ad on Craigslist.
Text Tutorial: Change Website Theme
   Description: You can easily modify your website and begin making it your own!
Text tutorial: Update Listings
   Description: This tutorial will explain the basics and walk you through the steps to get you on your way.
Independent Broker
Open Questions
Listings
Listings Syndication Program
   Description: For your listing presentations.
Lead Follow-Up
Maximize Leads
   Description: #1 thing you want to do: spending the least amount of time while getting the most out of them.
Prospect Connector
   Description: Convert prospects with auto emails & listings postcards.
Marketing Tools
Marketing 101 Recap
   Description: The following ideas will help you with marketing your new web site.
Link Exchange Sample Email
   Description: A sample email to send out to prospective link exchange partners.
Needs Analysis
Needs Analysis Questions
   Description: To learn about your business model and your objectives with your website.
Preparation for our Marketing Meeting
Search Engines
SEO
   Description: Information on optimizing your site.
Tips for Your Site
8 Steps To De-Clutter Your Garage
   Description: The garage tends to become a catchall space for extra stuff...
Got Space?
   Description: A Home Renovation Idea for the Terminally Disorganized
Home Improvement Ideas
   Description: Hundreds of articles to give you home improvement ideas to help increase the value of your home!
Home Maintenance Reference Library
   Description: The Home Maintenance Library contains informational pieces on home maintenance, minor repairs, etc.
Pools, Spas & Pavilions
   Description: Structures near pools and spas enhance enjoyment of the water.
Tutorial
Insert a Link on one of your Website Pages
   Description: Learn how to insert/edit a link to one of your website pages.
Personalize Your Welcome Message
   Description: Learn how to personalize your welcome message, located on the homepage of your website.
Website Marketing
Items You Should Have Ready
   Description: Following is a list of items you should have ready in preparation for our marketing meeting.
Business Cards
   Description: If you have your domain name on your business cards, that is a great start.
Newspaper Ads
   Description: Here's how we can help you get a stronger return on your newspaper advertisements.
Open Houses
   Description: Tips on how to increase the effectiveness of your next open house.
Voicemail
   Description: First add your web address into your voicemail.
Recommended Reading
Strategies for Establishing Credibility & Trust
   Description: At some level, your prospect is thinking, "Why should I put my faith in this person or business?"
Questions
Small/Mid Size Broker
Post WI Call
Things to do after you complete your WI call
IDX
iHomefinder
   Description: One of the most complete, easy to use IDX solution for Realtors and visitors to their website.
Contact Information
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Melissa Kayle